Bring the website journey into focus.
Connect a selected Mixpanel event to the pages visited before it. Follow the visitor’s route from a useful guide to the next step.
+ Mixpanel
SPRONTA IDENTITY BRIDGEConnect your Mixpanel goals to the visit before them.
See the content journey behind a signup, trial or purchase event. Spronta brings website visits, buyer questions and selected Mixpanel goals into the same view.
Works with Spronta Analytics · Explore pricingIN YOUR EXISTING WORKSPACEYour stack.
Your stack.
A clearer picture.
Keep your product funnels and reports in Mixpanel. Use Spronta to explore the content visits and buyer interactions before those goals happen.
SPRONTA · MIXPANEL CONNECTIONActual product screen
Know what happened
before the goal.
Understand the questions before a trial.
Explore Spronta searches, Answers interactions and content visits alongside a trial event. Spot topics your buyers need help understanding.
Keep your Mixpanel instrumentation.
Use the events your app already sends. Spronta preserves existing event hooks and user IDs, with no event migration or webhook setup.
CONNECT MIXPANEL TO SPRONTAKeep your events.
Keep your events.
Make the connection.
Enable the Mixpanel bridge in Spronta. The website snippet uses Mixpanel’s supported event hook to connect browser events without a webhook or an API key.
Read the setup guide- 01
Enable your Mixpanel bridge
Open Connections in your Spronta website workspace and enable Mixpanel. No API key or webhook setup.
- 02
Connect your website session
The snippet detects supported global SDKs. An imported or named SDK needs one short adapter line after initialization.
- 03
Choose the outcome that matters
Select the exact event your app already sends. Save it as a goal, then explore the linked content and visitor journeys.
Clear about what’s connected.
Mixpanel JavaScript SDK v2.40.0 or later and your Spronta snippet on the website. Browser events are supported; server-only events and historical imports are not included.
The bridge follows your Spronta analytics permission. Connections and identity links stay separate for each website and provider.
Mixpanel integration reference ↗ A FEW GOOD QUESTIONS
Talk to the Spronta team ↗Mixpanel + Spronta, explained.
Setup, supported events and the context you can connect.
How does the Spronta Mixpanel integration work?
Enable the Mixpanel bridge in Spronta. The website snippet uses Mixpanel’s supported event hook to connect browser events without a webhook or an API key.
What can I track with Mixpanel and Spronta?
Choose actual signup, trial or purchase events as conversion goals. Spronta links supported, consented events to the website session so you can explore content visits, searches and Answers interactions before the goal.
Do I need to replace Mixpanel?
Keep your product funnels and reports in Mixpanel. Use Spronta to explore the content visits and buyer interactions before those goals happen.
Do I need to change my website code?
Standard global browser SDK instances are detected by your existing Spronta snippet. If your SDK is imported into an app or uses a named instance, add the short adapter line from the setup guide after initialization. Keep your existing identify and logout/reset calls.
Does it include server-side or historical events?
Mixpanel JavaScript SDK v2.40.0 or later and your Spronta snippet on the website. Browser events are supported; server-only events and historical imports are not included.
How does Spronta link visitors to users?
Identity Bridge uses the current permitted website session and explicit analytics user IDs. It does not guess a match from email or IP addresses, change your provider user ID, or merge people across providers.
Which Spronta product do I need?
Event processing and visitor outcome reporting require Spronta Analytics. You can add Analytics to your plan and use it alongside Search or Answers.
YOUR ANALYTICS, YOUR CHOICE
One bridge. More ways to connect.
Product names identify compatibility. They do not imply endorsement or partnership.